The BERTA fashion house is fast becoming a power house in the international fashion world. Ever since penetrating to the international market in 2013, BERTA had become a household brand-name in a record speed. On the social media BERTA had become a worldwide phenomenon, with an accumulated followers count of over 2 million. Over 1.2 million on Instagram alone.
The one and only reason for this incredible success story is the product itself. BERTA completely disrupted the fashion industry, by presenting a couture level of quality, in retail prices that are closer to those of mass production brands. The BERTA dresses are so unique and distinguished from anything else out there, that the fashion industry couldn’t stay indifferent. And the reactions were phenomenal, driven by the love of the crowd on social media, BERTA had become the most popular and sought-after brand in the bridal industry and one of the hottest names in the ready-to-wear scene.
The sole designer of the fashion house is Berta Balilti, a Shenkar College of design graduate. Berta founded her namesake brand in 2004.
Berta has an avant-gard design style, one that always tests the barriers and boundaries of the modern world of fashion design. Her style of design is famous for bold, sexy and modern fit that incorporates vintage materials and retro styles. Aside from designing all the collections at the fashion house, Berta oversees the entire production processes in her studio still to this day, when she has over 70 retailers all around the world.
Berta quickly rose to stardom in the fashion world after she managed to surprise even the most veteran fashion editors and bloggers with her artistic approach to high-end fashion. Her collections are considered among the most praised and anticipated in the fashion world.