Momentum and possibility, movement and progression have always been the forces behind Shayne Oliver’s vision, driving the artistic direction of his collections and collaborations. These elements have informed Oliver’s overall point of view, which he brings to his new collaboration with Longchamp. The founder of New York-based cult menswear label Hood by Air joined forces with the luxury French leather goods and fashion house, Longchamp, to develop an inventive capsule collection of travel accessories and ready-to-wear that merges the distinct creative spirit of both collaborators.
Taking the concept of travel gear into a new era, the collection Longchamp by Shayne Oliver merges Longchamp’s history of craftsmanship and French elegance with Oliver’s transformative aesthetic, resulting in a dynamic offering for both men and women. The collection includes leather goods, footwear, ready-to-wear and garment bags, as well as a new iteration of Longchamp’s iconic Le Pliage® tote, reimagined by Oliver. “I really like the idea of working with brands that are masters of their craft,” Oliver shared. “Longchamp has a prestigious history of providing luxury travel essentials with expert craftsmanship. It made total sense to work with them on my first all accessories project.”
Throughout the collection, proportions are challenged and silhouettes are altered, disrupting the preconceptions of modern day travel. Travel takes on a new art form, underscored by unwavering freedom and temporal mobility. „While this is not the first collaboration for Longchamp or Shayne Oliver, it was a particularly energizing experience to work with Shayne in order to offer an unexpected collection to our customers,” said Longchamp Artistic Director, Sophie Delafontaine. „Designing Longchamp product through Shayne’s lens was an exciting challenge that allowed us to create product that is truly original.”
Longchamp By Shayne Oliver will launch at select Longchamp stores including the Longchamp Soho store in the US and on Longchamp.com before rolling out to Longchamp stores internationally in early May 2018.